Featured Floor: Bellawood Natural Hickory


Want to renovate your home but aren’t sure where to begin? Look down. Flooring is often the best place to start – and having the right style can make a world of a difference. Take our Bellawood Natural Hickory Prefinished Solid hardwood flooring for example. Everything Bellawood does is about making a better floor, and our Natural Hickory is no different. It’s one of the hardest floorings found in the United States, and our hickory is stronger than most types of flooring; it will have absolutely no problem standing the test of time. It also has beautiful aesthetic appeal and will be a perfect match no matter the style of your home. When it comes to flooring, our Natural Hickory should be a top choice. Read on to see why it’s our Featured Floor of the week!

Its durability is unmatched …

If you’re searching for a strong floor, you don’t have to look far. Our Natural Hickory is two times more scratch resistant and four times more abrasion resistant than other brands. On top of that, our patented finishing process guarantees that our flooring has the best-in-class stain, gloss, and scuff-resistance. It’s no wonder our flooring, with a Janka Hardness rating of 1820, is prized for its strength. If anything should happen, however, our Natural Hickory is backed by a transferable 100-year warranty so you can spend more time enjoying your beautiful new home and less time worrying about dings and dents. When you choose Bellawood, you’re choosing a lifetime of exceptional beauty and quality for your home.

It’s distinguished …

Hickory is celebrated for its amazing color variations, suburb graining, and outstanding durability. It’s the hardest of all North American woods, and it’s perfect for those who want beauty and durability in high-traffic areas. Its colors run the gamut, from light tans to deep browns with reddish tones interlaced. And its stunning knurled grain is just as appropriate in a modern city loft as it is in a rustic country cabin. The best part is that this product is proudly finished in the USA. Because this is natural-grade flooring, plank lengths will be slightly longer than average compared with Rustic grade products.

It’s crafted meticulously …

We understand the importance of healthy forests. That’s why we only buy from suppliers who practice responsible harvesting and carefully manage their cutting with replanting strategies in place. For us, it’s not just about being responsible citizens. It’s about being a responsible business too. When it comes to our Natural Hickory, you don’t have to worry about leaving a footprint. Our flooring is crafted meticulously and harvested responsibly.

Our customers love it …


Eric Valdes of Midland Park, NJ, drastically transformed his living space when he blew out the dining room to open up the first floor of his home and installed our Natural Hickory Prefinished Solid hardwood. Lumber Liquidators was able to match the existing hardwood that was outside of the dining room so Eric could inlay it seamlessly when the renovation was completed. Now, the space is open, warm, and inviting. Having two separate but beautifully paired floors creates a distinctive personality and unique look. We can say for certain that no one but Eric has a dining room like this.

Thank you for choosing us, Eric; stunning transformation! For more inspirational transformations like Eric’s, check out our Before & After site!

… and it’s on sale!

Now until Oct. 25, Lumber Liquidators is having one of the best selections of top quality floors FOR LESS. This week, choose from:

  • 20 beautiful bamboo floors – ALL under $2.50! Try our Distressed Antique Hazel. It was $2.89, but now it’s just $1.99!
  • More than 10 North American and European laminate styles are under $2!
  • Prefinished hardwood is up to 26% off, from just $1.99!

As always, don’t forget about our 12-month special financing.


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