Response to Comments Regarding Sponsorship of Dr. Laura


At this point, we have no plans to advertise on Dr. Laura.

With that said, Lumber Liquidators purchases broadcast media as a means to reach a mass audience. The stations and networks are selected based on demographic criteria and ratings however we have NOT advertised on the Dr. Laura show show for over two years now. We neither select programming or personalities as a part of our purchases. Stations place our commercials within programming that has unsold inventory or available time slots. Our advertising is not an endorsement of or an indication of support for any specific programming.

Thank you for the opportunity to respond to your concern.


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